THE OPP DIFFERENCE

Visibility is only
the beginning.

Customers connect the dots between search results, reviews and your website. OPP helps you see the same picture—and make it stronger.

01 / FOUND

Show up where
decisions start.

Understand your search visibility, local listings and readiness for AI discovery.

Illustrative scores
02 / TRUSTED

Give people a reason
to believe in you.

Bring your reputation, business details and social presence into focus.

Reputation76 / 100 · Good
Illustrative score
03 / CHOSEN

Make the next step
feel effortless.

Find the website friction that can stand between a visitor and a call, booking or inquiry.

EXAMPLE FINDINGMake your main call to action easier to find.Website conversion · Priority
Clarity first. Action next.

Tell us your business→See your score first→Choose what to improve

Concept illustration connecting neighborhood businesses and a home service van through local discoveryONE LOCAL WORLD. MANY WAYS TO GET CHOSEN.
BUILT AROUND YOUR BUSINESS

More doors opened.
More calls answered.

A restaurant needs guests. A plumber needs calls. Your online presence should support the next step that matters to you.

HOME SERVICES

Turn local searches into service requests.

Clear service areas, trusted reviews and an obvious way to request an estimate.

Request an estimate ↗
Explore OPP for your industry →
FROM KNOWING TO GROWING

Your report finds the gaps.
Let’s close them.

Get a connected plan for your website, search visibility and customer journey—with clear work included every month.

OPP FOUNDATION START STRONG

Be easier to find.
Be easier to choose.

The essentials that work together to strengthen your online presence.

$499/ month
SEO + AI READINESS × WEBSITE × LOCAL PRESENCE
01

Search & AI readiness

Service and location content, page titles, useful FAQs, indexability and appropriate structured data.

02

A clearer website

Website cleanup or a standard template of up to 5 pages. Two priority page improvements each month.

03

A stronger local presence

One Google Business Profile accuracy review, four profile posts a month and priority listing checks.

04

Trust, inquiries & progress

A review-request workflow, lead-form checks, a monthly OPP report and a 30-minute review.

Standard setup included · Month-to-month
See the full Foundation scope

One business and one location. Initial website cleanup or a standard template of up to five pages, one design direction and one revision round. Monthly work includes two priority page improvements, four Google Business Profile posts, evidence-backed reporting and a 30-minute review. Includes a verified baseline, review-request workflow, checks of lead forms and primary contact actions, and a plan for handing inquiries to your existing system. Work begins after required access and business assets are received.

OPP GROWTH

Build the presence.
Keep the momentum.

Foundation, with more content and creative to keep your business active.

$999/ month
  • Everything in Foundation
  • 4 page improvements total per month
  • 2 researched articles each month
  • 12 original creative concepts, repurposed into up to 30 posts across 3 profiles
  • 2 campaign concepts within that creative allowance
  • Monthly report + 45-minute review

For one business and one location.

Clear scope before paymentYour existing business systems, consideredMonthly evidence of the work
Compare everything included in both plans
Your plan, at a glance.
Included workFoundation · $499/moGrowth · $999/mo
Business locationsOneOne
Initial websiteCleanup or a template of up to 5 pages. One direction, one revision round.
Priority page improvements2 per month4 total per month
Google Business ProfileAccuracy review + 4 posts/moAccuracy review + 4 posts/mo
Researched articlesNot included2 per month
Social contentNot included12 original concepts → up to 30 scheduled posts across 3 profiles
Campaign conceptsNot included2 within the creative allowance
Reporting & reviewMonthly report + 30 minutesMonthly report + 45 minutes

Standard setup included. Month-to-month. Access, business assets and content approvals are required. Media spend, paid-ad management, custom builds and premium integrations are separately quoted.

Plan buttons send an inquiry; no payment is taken. Ad spend, paid-ad management, filming, extra locations and custom integrations are separate. Search rankings, AI inclusion and business results are not guaranteed.

A CLEAR SCORE NEEDS CLEAR RULES

Evidence before assumptions.

Your Quick OPP Score checks your public business details, website and discovery evidence. Unverified areas, including competitor position, are clearly marked. See the score, the reasons and the sources first. It is a provisional assessment, not a guarantee of rankings or revenue.

What do the colors mean?

Red: 0–49, Poor. Yellow: 50–74, Fair. Green: 75–100, Good. Labels appear alongside colors so every result is understandable.

What if information cannot be checked?

Unavailable information is marked “Not checked,” never treated as a failure. The report shows coverage and the evidence available.

How are the score and report different?

Your free Quick Score shows the category scores, reasons and public sources. Request your OPP Report for the researched recommendations and what to work on first. Verified rankings, website performance and AI recommendation testing need a separate deeper audit.

Is the example a real business audit?

No. The example walkthrough uses fictional businesses and fixed demonstration data. It shows the planned experience without making claims about a real business.

How is the overall score calculated?

Quick rubric v2 combines source-checked public research with fixed website checks. Basic listings, contact details and isolated posts earn foundation credit. Higher scores require stronger evidence. Missing measurements restrict advanced credit and are marked “Not verified,” separately from confirmed problems. The overall is the weighted average of scored categories, with the business identified and any unavailable categories disclosed. Limited evidence caps the preliminary overall score to prevent inflated results. Google & AI discoverability uses its five-component weighted model and evidence ceilings. Compare rescans using the same rubric version: new verification can change a score even when the business has not changed. Exact Google positions, mobile performance, completed transactions and AI recommendations need deeper testing.

YOUR NEXT MOVE STARTS HERE

What’s your
OPP Score?

See your business through your next customer’s eyes.

Get My Free OPP Score ↗MyOPPScore.com
YOUR NEXT STEP

Get your detailed OPP Report.

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YOUR BUSINESS. A FRESH PERSPECTIVE.

Watch your next website take shape.

Using the business details collected during your OPP scan.

OPPDESIGN STUDIO